Video Production Creative Brief

Organisation Name

Project Title

Submission Date

YYYY

Lead project contact

First Name

Last Name

Lead Phone

(###)

###

####

Lead Email

Secondary project contact

First Name

Last Name

Secondary Phone

(###)

###

####

Secondary Email

Project Brief

PRODUCTION ASSETS

*Any media that will be of use to the production team.
Logo’s, stock video, pre-recorded audio, pre-written script, etc.

Insert Download Link: Downloadable Zip file [Dropbox, WeTransfer, Google Drive]

http://

DISTRIBUTION

Target Audience

Public Release

Internal Release

Video Resolution

NB. Some formats require the project to be in the required output from conception.
*Please check all that apply.

Wide | High Definition | 16×9 | 1080/720 | TV, Web, & Mobile friendly file sizes

4k+ Ultra High Definition | 3840 x 2160 | For TV, Web | Larger File Size

Vertical | High Definition | 4×5 | Mobile Phones & Tablets

Square | 1×1 | Social Media Format

Gif Square | 1×1 | Social Media | Very Small File Size | Shorter Time – less than 1min

Gif Wide | 16×9 | Social Media | Very Small File Size | Shorter Time – less than 1min

Audio Only

Compressed Mp3

Full Quality *WAV *AIFF

Audio Included in the Video

CREATIVE SUGGESTION

Timing (in Mins)

estimated length of the audio/visuals

Visual Elements

Text

Stock Video

Animation

illustration (*graphs etc)

Screencast illustration (*screen recording)

Audio Elements

(Will there be someone speaking in the video?)

Voice Over

Soundtrack Only

Voice Over and Accomplishment

No Audio Required

Voice Over Tone/Feeling

(How you would like the message to sound)

Light-hearted / friendly reminder

Empathetic

Serious / Alert

Tutorial / Instructional

Professional / Invitational

Corporate Identity (*Bold, this is who we are)

Research Examples

*Links to reference videos, audio, or text.

Notes

Any other words worth sharing about the project.

Accept and Submission

By clicking here you are confirming that you would like Mobilearn and its Team to begin scheduling for production on your project.
A follow-up email will be sent to you confirming receipt of this submission.

I the above named Lead contact, accept on behalf of our organisation.